About Us

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New Wave is a sales outsourcing and brand building organization within the UK with over 40 years of experience in sales and business development. Using our proven formula, we have introduced and established over 20 mid market, foreign businesses into the UK and turned them into well known, national brands. New Wave specializes in brand building and scaling up sales using our sophisticated sales process and expertise. We don’t just aim to get our customers quick sales, our goal is to build the foundations for a thriving, long lasting brand.

New Wave hold a unique tool over other outsourcing companies, this is our Guaranteed Route To Market. We have pre-built relationships with key stakeholders of some of the largest and most influential retailers in the UK. We can get your company's products into UK stores, all across the country. In addition, New Wave will build you a long-lasting, sustainable brand to keep customers coming back to you and build the foundation for your company to hold a permanent presence in the UK market.

We also have an easily-accessible, spacious showroom in a prominent part of London, where we display products, invite customers and hold meetings. We invite key stakeholders from major retailers and distributors from around the country to show them your products and discuss possibilities for business.